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Top-Notch Paid Social Ad Services

Social media advertising services have become an integral part of social strategy for businesses across industries. As algorithms change, businesses can diversify strategies to reach the right people at just the right time with social advertising.

Each social advertising platform has its unique way of reaching people, and each has advantages. As a result, businesses in almost any industry can benefit from the use of social advertising to engage, inform, and convert their specific audience.

Discover how our agency and social media ad management services can grow your online presence, increase your sales, and improve your customer loyalty by contacting us online today. Or reach us by phone to chat one-on-one.

If you’d like to speak directly to a strategist about the benefits of social media ad management, feel free to contact us at888-601-5359orcontact us onlinetoday!

Looking for plans and pricing?Get a preview of our social media advertising services

Many social media advertising services follow a cookie-cutter approach to campaigns, but that’s not our philosophy. Our track record of achieving $3 billion in revenue for clients over the last five years speaks to our tailored strategy. We design customized plans that align precisely with your business, industry, and objectives. Take a sneak peek into what this personalized approach entails below:

In-House Marketing

  • One or two team members trying to keep up with fast-paced marketing advancements
  • Analytics suite for measuring and improving campaign performance
  • S.M.A.R.T. goals, but limited resources needed to execute
  • Reporting roadblocks leading to project delays and wasted spend

Typical Marketing Agency

  • Dedicated account manager responsible for strategy, but will need your help implementing solutions
  • Third-party tracking and analysis with subscription costs passed to you
  • Cookie-cutter checklists and solutions for optimizing your campaigns
  • Regular, but unreliable support when issues arise with your account

Your search for social media advertising services ends here

When your company partners with WebFX, you can take advantage of these benefits:

A blue arrow inside of a teal translucent circle.

Accurate Targeting

Reach the audience that matters most to your business, and convert them into leads.

A blue computer mouse icon overlapping a translucent teal circle.

Nurture users into leads

Remarket to site visitors, email subscribers, and more.

Teal square with a blue square that says AI

Unleash the power of AI

Use artificial intelligence and machine learning for data-backed targeting and messaging

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Cut unnecessary costs

Build cost-effective, results-driven campaigns that achieve your advertising goals

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Improve your ROI

Optimize your ad spend to maximize your return on investment (ROI) and results

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Become known

Generate brand awareness with the most valuable users in your target market

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Increase your customer lifetime value (CLV)

Create customer loyalty for repeat sales, word-of-mouth recommendations, more

Pricing custom to you.

Starting at15% of ad spendper month.

Request a Free Proposal

Solving key challenges for businesses

When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results.

“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”

2XRevenue in six months

Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business.

“Web traffic is up well over 100% and our marketing qualified leads are more than double what they were before our WebFX engagement.”

2XIncrease in website traffic and leads

Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles!

“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”

540%Increase in leads from organic search

Unlock a 20% greater marketing ROI withWebFX’s award-winning social media advertising team


Starting at

15% of ad spend/ month

How we determine pricing

Accounts icon with person icon and writing above it.Discuss your business goals

We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a social media advertising plan that works towards your goals.

research icon with magnifying glass.Analyze your market

We’ll do a deep dive into your competition — both as a business and within search, specifically — to determine the best action plan.

Planning icon with arrow pointing at an x.Review your strategic objectives

What key objectives are on your roadmap? Double down on content production? Launch a new product line? We’ll create a plan that aligns perfectly.


  • Access top social ad networks, like Facebook, Instagram, and TikTok
  • Data-backed optimization ideas
  • Engaging ad copy written by industry experts
  • Expertise of a 500+ digital strategy team
  • Full-funnel ROI tracking

3 Tips for Choosing the Best Paid Social Ad Agency

With so many agencies out there, it can be hard to choose the perfect one for your business. But don’t worry — it doesn’t have to be difficult!

Follow our three tips to make the search for an agency and social media ad management services easy.

Blue wrench with teal squareMake sure they offer the services you’re looking for

Blue wrench with teal squareMake sure they offer the services you’re looking for

If you’re a small business that really wants to make an impact with social media advertising services, it’s crucial to find an agency that provides the services you’re looking for.

For example, if you want someone to run your social campaigns for you, make sure that the agencies you’re considering offers that service.

A blue circle icon with a dollar sign in the middle overlapping a teal translucent rectangle.Look for a pricing table that outlines their social media advertising services

A blue circle icon with a dollar sign in the middle overlapping a teal translucent rectangle.Look for a pricing table that outlines their social media advertising services

The bestsocial media advertising agenciesin the world will publish their pricing.


They don’t want to waste their time, or any potential clients’ time.

When an agency doesn’t provide transparent pricing, it could mean that they have hidden costs associated with their social media ad management services, or that they don’t have a concrete pricing system.

However, when an agencydoesprovide transparent pricing, it means that they’re truly interested in finding serious potential clients. It also means that they want you to be informed right away about budget, and what to expect to pay for their social media advertising services.

A blue magnifying glass overlapping a teal translucent circle.Do extensive research

A blue magnifying glass overlapping a teal translucent circle.Do extensive research

You should never settle on the firstsocial media agencythat you find.

Researching a lot of options not only gives you the ability to choose, but it allows you to get a sense of a realistic budget, learn about services that you may not have been aware of, and get to know a lot of different agencies.

You should also be sure to get to know the company before signing on the dotted line. Do research on the results they’ve driven for clients, on their agency history, and other important factors, like what their social media ad management services include.

WebFX Offers Transparent Social Media Advertising Prices

We post our social media advertising pricing because we’re a social media advertising agency that believes in transparency. Our reasonablesocial media advertising servicesgive us the opportunity to cover the needs of several businesses based on specific goals. Our social media advertising services can accommodate anyone from a small business owner to a large corporation with varying social ad spend budgets.

Social Media Advertising: Standard Consultation and Reporting Plans

Features Pro Enterprise
Included Networks
Number of networks included Pick up to 2 Pick up to 3
Facebook Advertising Campaigns
Instagram Advertising Campaigns
LinkedIn Advertising Campaigns
Twitter Advertising Campaigns
TikTok Advertising Campaigns Available with Ongoing FuelFX Assets Available with Ongoing FuelFX Assets
Pinterest Advertising Campaigns Available with Ongoing FuelFX Assets
AdTechFX Programmatic Campaigns
Management Deliverables
500+ SMEs behind campaign driving results
Initial campaign strategy development
Number of advertising campaigns Up to 8 Up to 10
Audience analysis
Ad campaign copywriting
Ad copy and design performance testing
Ongoing campaign testing and optimization
Dynamic ad format testing
Consultations per month Up to 2 Up to 4
International campaign management (networks dependent on international policy – addtl. fees may apply) Upon request
All social assets managed through client-owned accounts
Monitoring clicks, conversions and fraud activity
Monitoring of social ad comments Add $300/month Add $600/month
Social Platform Targeting Capabilities (Specifics Vary By Platform)
– Interests
– Demographics
– Professional Characteristics
– Custom Audiences
– Lookalike Audiences
AdTechFX Programmatic Targeting Capabilities
– 3rd Party Audience Targeting
– Account-Based Retargeting
– CRM Pipeline Retargeting
Social Platform Creative Deliverables
Social Ad Creatives – Copywriting & Design Up to 2 sets Up to 4 sets
AdTechFX Programmatic Creative Deliverables
Display Ad Creatives (One Time) One Time: Up to 2 sets of rapid display creatives – 16 ads total (8 per set) One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set)
Connected TV Commercial Ads (One Time) One Time: 1 15-second rapid ConnectedTV ad One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total)
Ongoing AdTechFX Programmatic Advertising Creative Add 1 FuelFX Asset Add 1 FuelFX Asset
Audio Commercial Coming Soon Coming Soon
FunnelsFX Landing Pages
Setup of 1 FunnelsFX Landing Page template (One Time)
Performance Reporting
Monthly performance & analysis reporting
Website conversion analysis reporting
IntegrationsFX: Conversion Based Smart Bidding Included with MarketingCloudFX License Included with MarketingCloudFX License
IntegrationsFX: Automated Lookalike + Custom Audiences Included with MarketingCloudFX License Included with MarketingCloudFX License
Initial Campaign Investment (Month 1) $1,975 $4,250
Ongoing Monthly Campaign Investment (Months 2+) $975 or 15% of ad spend, whichever is greater $2,250 or 12% of ad spend, whichever is greater + $250 AdTechFX Platform Fee
Required Ad Spend Range $1,000 – $15,000 $15,000+

FAQs about social media advertising services

What are social media advertising services?

Social media advertising services are services that promote your brand across social media networks like Facebook, Instagram, and Twitter to increase brand awareness, engagement, followers, and even leads and sales.

How much do social media advertising services cost?

Prices for social media advertising services depend on several factors, including the social media platform,social media agency, and ad spend. Typically, businesses will have a monthly ad spend of$200 to $50,000, and then invest $450 to $6000 per month into social media advertising services.

Who uses social media advertising services?

Whether you’re selling business-to-consumer, business-to-business, or ecommerce,social media advertisingservices can help your company. Social media is accountingfor 30 percent of time spent online.

It is a wise decision totarget people directlywhere they enjoy spending their time.

WebFX will combine many social media advertising services that create a campaign that is tailored to your business model.

Whether your goals are to drive conversions, increase your brand awareness, or increase engagement with your audience, social media advertising services are versatile. We can find the best approach for your business.

The strategy will includeapplicable contentthat is up-to-date withcurrent marketing trends,总是考虑你的独特的方面r business that set you apart from competitors.

Should I use a social media advertising agency?

最大的费用与社会联系在一起media advertising services for your business can be hiring someone to do your campaign in-house.

This means you have to add another person to payroll, and pay them for their social media advertising services.Effective social media advertisingrequires creating copy, graphics, videos, optimizing campaigns and content,monitoring, and reporting.

The constantly changing nature of social media also means that those in the field must stay up to date with the latest tools, trends, and advertising policy updates. Social media advertising companies are dedicated to staying on top of social trends and policies that lead to successful campaigns.

在考虑是否让人your current team your social media advertising guru, you should consider how much you have in your budget, whether you have the resources to teach them the tricks of the trade, and how fast you want results.

If you’re looking for someone that can jump in right away to help your business create a fantastic social media advertising campaign, going with an agency is your best bet.

They know what they’re doing and can likely get you the results you’re looking for with their expertise and knowledge. It also saves you the trouble of adding someone to your team.

It’s important that a social media advertising company offers several pricing package options that can be tailored to your needs. Here at WebFX, we have a variety of options, proven results, and social media advertising experts who can determine the best strategy to fit your budget.

When choosing a social media advertising agency, be sure to know if they will provide detailed reporting and communication about campaign results. To gauge the performance of your social media advertising campaign, WebFX will provide extensive social media advertising reporting and performance updates.

WebFX offers monthly and weekly reporting options depending on your social media advertising needs. You’ll know exactly what is happening with your campaigns when you choose our social media ad management services.

Asocial media advertisingcompany should be able to tell you metrics like how many people saw your campaign, what actions they took after they saw the advertisement, and how they will use targeting to make sure the people who will act are the people most likely to see the campaign!

Which platform should I choose for social media ad management?

While there are many social media advertising platforms on the Internet that offer paid advertising options, it’s important to choose the platform that will allow you to reach a relevant audience. When it comes to your campaign, you should consider some big players in the game.

These networks include:

  • Facebook
  • Twitter
  • Pinterest
  • Instagram
  • LinkedIn
  • TikTok

Our strategists, as well as social media specialists, can help your business choose the best platforms for your social media ad management services. Helping your company focus on the most useful networks for your company can result in a bigger return and better results. Learn more about the different platforms and their advantages below:

Facebook advertising

Facebook is currently, and most likely will remain, the biggest social media advertising platform. There are2.963 billion daily active users on Facebook as of January 2023.

Facebook is widely recognized as the leader in social media advertising trends.Facebook advertisingworks for just about every business and is a great place to start with social advertising.Facebook offers social media advertising companiesand businesses to reach audiences based on the campaign objectives. Afew options include campaigns to drive awareness, engagement, traffic, conversions, store visits, and many more.

除了各种各样的广告形式,Facebook offers targeting options that allow advertisers to target specific demographics, interests, and behaviors. Facebook can also target users based on where people shop, travel, and much more!

Facebook currently allows users to post ads using photo,video,carousel, slideshow, andFacebook Instant Experiences:

  • Carousel is a feature that allows users to show up to 10 images or videos and links within one advertisement. This allows advertisers to direct people to multiple places on their website with one creative.
  • Slideshow is a feature that allows users to create video advertisements from still images.
  • Instant Experiences is a tool that advertisers can use to create immersive advertisements using photo, video, text, carousels, product feeds, and more, all in one streamlined page. This page lives in the Facebook app, making it a very fast and seamless experience for the user. Each one of these tools offers benefits depending on the goal of the advertising campaign and what content is available to the advertiser.

Instagram advertising

Instagram is owned by Facebook, so their advertising systems are similar. Instagram introduced advertising in 2015, and it’s seen growth ever since. In fact, advertising on Instagram has grown so much that the average cost per CPM increased by 55% in the last 2 years.

Visuals are one of, if not the most, important element of an Instagram advertising campaign creative. It doesn’t matter if you are selling the best product in the world with the best customer service, if you have poor visuals, your Instagram campaign will suffer.

Instagram ads can be in the same format as Facebook: photo, video, carousel, slideshow, and Instant Experiences. Instagram also allows users to structure a campaign based on the campaign objective, such as website clicks, conversions, app installs, engagements, video views, and awareness. Instagram advertisers can target their ads the same way asFacebook ads.

They even have their ownInstagram analytics platform.

Twitter advertising

There are over330 million monthly active Twitter userstweeting away and scrolling through their feeds. Twitter offers several forms ofpaid advertisementsto reach these users.Twitter advertisershave the option to select the objective they want to achieve for their business, whether that be increasing traffic, engagement, awareness, video views, followers, app installs, or app re-engagements.

Like Facebook, Twitter also offers targeting for paid advertisements based on location, gender, languages, device, platform, and carrier.

Twitter已经与大多数另外两个截然不同的差异er social platforms. Twitter includes targeting by keywords to reach people based on their Pinterest searches. Twitter also includes an option to target people who are similar to users who follow specific accounts.

For example, if you want to target people who are like people who follow your competitors, you could include your competitors’ Twitter accounts in the target audience. It’s important to know that you are not targeting the specific followers of these accounts. You are targeting users who are like those followers.

Pinterest advertising

Pinterest reachedover 445 million monthlyactive Pinterest users as of September 2022. Pinterest advertising offers campaigns based on an advertising objective.

Pinterest advertisingobjectives include awareness, engagement, traffic, app downloads, and video awareness. Additionally, Pinterest offers a few different ways to shape audience targeting.

Advertisers can target audiences based on interests and keywords. When targeting by interests, Pins will show in users’ home and category feeds based on a user’s past interests and on the topic of the category. Advertisers can select from a variety of interest categories, each with additional segments.

When targeting by keywords, advertisers can select phrases and words that would be similar to what a user is searching. This targeting places Pins in a user’s search results. It is best practice to include both keywords and interests in a campaign to reach people in both places.

Pinterest also offers custom engagement or email list targeting and some demographic information. Demographic information, such as location targeting, is more limited than other platforms.

LinkedIn advertising

LinkedIn offers advertisers three different ad products depending on the goals of a campaign:

  • Sponsored Content
  • Sponsored InMail
  • Text Ads

Sponsored Content places content in the LinkedIn feed. Sponsored InMail sends content to LinkedIn users via a message to their inbox. Text ads are delivered in locations around the LinkedIn feed on a desktop.

LinkedIn’s targeting particularly shines when it comes to employee and company-specific targeting. Industry, position, seniority, and company size are a few ways LinkedIn allows businesses to hone in on a target audience in addition to age andlocation demographics.

As an example, take a heating and cooling company. TheirHVAC company’s advertising strategymay use LinkedIn to recruit top talent in the local area. Anad campaign on LinkedIncould even help them market themselves to potential corporate or business accounts.

TikTok advertising

A fast-growing platform with overeight new users joining every secondand billions of active users, TikTok is an excellent platform for promoting your products or services.

TikTok offers the opportunity to create engaging, fun video ads that capture your audience’s attention and personality of your brand.

The platform also gives you a plethora of targeting features to ensure your ads reach the people who are most interested in your products or services.